Ferndon in Emergency and Emergency Response
It's not the emergency: it's the build-up and the clean-up
Emergencies are not "one time events". They're that unexpected residual risk that explodes through our risk management mitigation measures and knocks us on our butt.
Or they don't: it just hurts.
The extent of the devastation and depth of cleanup often depends on us and how we've prepared.
Managing emergencies is not just surviving the emergency itself.
Emergency management is the active and needed resolution to residual risk made reality.
As Grandma said, a stitch in time saves nine.
Preparation is key
When you're in the middle of an emergency, you're in survival mode. You default to what is familiar and natural. Your resources are constricted to that which is easy access and readily available. And your vision is hyper-focused on the now.
Preparation is key. It's not much. It's not expensive. And it's not difficult.
Preparation can be training, networking, or even building an "on call" relationship with experts like Ferndon. The better prepared you are going in, the shorter and less devastating the aftermath should be.
Some of the preparation is just good business sense. It's a refinement of your Risk Management Framework with emerging trends through integrating outside perspectives and expertise.
Some of the preparation is internal and habit-building. When was the last time you practiced something as simple as a fire drill?
Ferndon is here as your partner in blue sky days and black sky days. But, for effective support on that black sky day, we need to work with you in advance to learn your systems, processes, and capabilities. No one needs an outsider giving good ideas in the heat of an emergency.
Ferndon is SBA Certified: EDWOSB, WOSB, SDVOSB, VOSB
